NOVIOM LABS KNOWLEDGE CENTRE
Useful answers for better digital decisions.
Guides, explanations and practical tools based on the technologies, marketing channels and delivery decisions we work with.
SERVICES & GROWTH
Practical knowledge, organised around the work.
App Development
Product decisions, mobile technology, launch and improvement.
KNOWLEDGE AREAWeb Development
Platforms, bespoke systems, conversion and ongoing website improvement.
KNOWLEDGE AREAEcommerce
Store platforms, customer journeys, integrations and operations.
KNOWLEDGE AREASEO
Technical foundations, useful content, authority and measurement.
KNOWLEDGE AREAPaid Advertising
Google, Meta, ChatGPT Ads, landing pages and commercial measurement.
KNOWLEDGE AREAAI Search
AI visibility, entities, evidence, citations and structured information.
KNOWLEDGE AREASocial Media
Strategy, content, community, paid distribution and reporting.
LATEST KNOWLEDGE
How to keep a Livewire application fast as it grows
Practical Livewire performance guidance covering queries, component state, payloads, caching and real-user journeys.
APP DEVELOPMENTHow do asynchronous programming and APIs work in Dart?
A practical explanation of Dart futures, streams and API handling for responsive Flutter applications.
APP DEVELOPMENTHow to improve Unity mobile game performance
A structured approach to Unity performance across frame rate, rendering, physics, assets, memory and representative mobile devices.
APP DEVELOPMENTWhat is a REST API, and how does it work?
A clear explanation of REST APIs and how mobile apps, websites and business systems exchange data.
WEB DEVELOPMENTBuilding customer portals with Laravel Livewire
How Livewire supports clear, secure customer portals for documents, bookings, account data and business workflows.
APP DEVELOPMENTHow do type safety and null safety work in Dart?
How Dart types and null safety catch incorrect assumptions earlier and help teams change mobile applications with greater confidence.
APP DEVELOPMENTHow to plan a Unity mobile game before development
A practical process for defining a Unity game’s audience, core loop, content, technology, commercial model and first release.
WEB DEVELOPMENTRedis performance, monitoring and scaling
How to monitor Redis latency, memory and workload before deciding whether to optimise or scale.
WEB DEVELOPMENTLivewire vs JavaScript frameworks: which approach fits your project?
How to compare Livewire with a dedicated JavaScript frontend based on product behaviour, team structure and long-term ownership.
APP DEVELOPMENTHow do Dart and Flutter work together?
The different roles played by Dart and Flutter when building, testing and releasing a cross-platform application.
APP DEVELOPMENTUnity or Flutter: which should you use for a mobile game?
How to choose between Unity and Flutter for mobile game projects based on gameplay, rendering, interface and long-term product needs.
WEB DEVELOPMENTHow to use Redis safely in production
Production guidance for Redis networking, memory, persistence, failure behaviour and sensitive data.
PLATFORMS
Work with the platform you have—or choose a better fit.
Clear guidance covering WordPress, Shopify, WooCommerce, Wix, Webflow, Squarespace and the tools businesses use to manage content and commerce.
WooCommerce
An ecommerce platform built on WordPress.
PLATFORM GUIDEShopify
A hosted ecommerce platform with managed infrastructure and a broad application ecosystem.
PLATFORM GUIDEWordPress
A widely used content-management platform for editable websites and publishing.
PLATFORM GUIDEElementor
A visual WordPress page builder used by many existing business websites.
PLATFORM GUIDEWix
A managed website platform combining visual editing, hosting and business tools.
PLATFORM GUIDEWebflow
A visual website development platform with managed hosting and a structured content management system.
PLATFORM GUIDESquarespace
A managed website builder focused on templates, visual editing and bundled business features.
TECH STACK
Understand what sits behind the product.
Backend
Mobile
Flutter
A cross-platform application framework for building iOS and Android products from one codebase.
TECHNOLOGY GUIDEDart
The programming language used by Flutter.
TECHNOLOGY GUIDEUnity
A real-time development engine for creating 2D and 3D games across mobile, desktop, console, web and immersive platforms.
Data
MySQL
A mature relational database used by many web applications and commerce platforms.
TECHNOLOGY GUIDEPostgreSQL
A capable open-source relational database with strong standards support and advanced data features.
TECHNOLOGY GUIDERedis
An in-memory data store commonly used for caching, queues and short-lived application state.
Frontend
Tailwind CSS
A utility-first CSS framework for building consistent responsive interfaces.
TECHNOLOGY GUIDEAlpine.js
A lightweight JavaScript framework for focused interactions in server-rendered pages.
TECHNOLOGY GUIDEJavaScript
The browser language used for interaction, animation and application behaviour.
TECHNOLOGY GUIDELivewire
A Laravel framework for interactive interfaces driven primarily from the server.
APIs & AI
TOOLS & CALCULATORS
Turn questions into useful numbers.
ROAS Calculator
Calculate return on ad spend, revenue per pound and estimated gross profit.
INTERACTIVE TOOLGoogle Ads Profit Calculator
Check whether your Google Ads are likely to be making money and see where performance may need attention.
INTERACTIVE TOOLApp Development Cost Estimator
Choose an app project type to see a clear starting investment.
INTERACTIVE TOOLWebsite Cost Estimator
Estimate a website starting price from its type, page count and external integrations.
INTERACTIVE TOOLSEO ROI Calculator
Model the potential commercial effect of additional qualified organic traffic.
INTERACTIVE TOOLConversion Rate Calculator
Calculate the percentage of visits or leads that complete a desired action.