Reduce checkout friction
Navigation, product information and checkout are shaped around the questions that stop customers buying.
Shopify, WooCommerce and bespoke commerce systems connected to the way your business operates.
LOCAL EXPERTISE, UK DELIVERY
Noviom Labs provides ecommerce development from Chichester, working with organisations throughout West Sussex and across the UK. You get direct access to a senior team that can connect strategy, delivery and ongoing improvement.
Based in Boxgrove, Chichester, we serve businesses locally in Chichester, Bognor Regis, Arundel, Worthing, Portsmouth and across West Sussex, as well as remote clients throughout the UK.
Talk to our Chichester teamA PRACTICAL APPROACH
We look beyond the storefront at product data, fulfilment, customer accounts, integrations and the tasks your team repeats every day.
Navigation, product information and checkout are shaped around the questions that stop customers buying.
We plan how orders, stock, customer data and fulfilment move between the systems you already depend on.
Shopify, WooCommerce and bespoke Laravel commerce each solve different operational problems.
The answer depends on catalogue complexity, content, integrations, ownership and how much control your workflow requires.
Yes. Conversion, speed and operational fixes can often create value without replacing the entire platform.
SELECTED PORTFOLIO
A flexible Shopify store built to make global vinyl sales simpler to manage—and deliver rapid commercial growth.
View project →
A conversion-focused coaching website built to turn advertising traffic into qualified leads for body transformation and running programmes.
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A modern dance-school website designed to grow visibility, simplify class discovery and turn more visitors into new customers.
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A clean, welcoming beauty website that makes discovering treatments and booking an appointment feel effortless.
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A complete ecommerce rebrand built to take We Are Nook from Nook London to a confident international audience.
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A fresh, welcoming website shaped by strict brand guidelines, helping prospective students explore courses, enrol and access external study finance.
View project →THE OPPORTUNITY
Navigation, product discovery and checkout decisions are shaped around real customer behaviour.
Integrations reduce repetitive administration and keep product, order and customer data moving.
We choose a platform and architecture that can support the next stage of the business.
WHAT WE CAN HANDLE
COMMERCE THAT CONNECTS
The best ecommerce work removes friction for customers and repetitive work for the team. We can improve the complete journey from product discovery to fulfilment and repeat purchase.
Make products easier to browse, compare and understand across desktop and mobile.
Remove avoidable hesitation and connect measurement to the points where customers abandon.
Connect products, stock, orders, fulfilment, customer accounts and reporting.
Use customer behaviour and operational feedback to prioritise the next improvement.
HOW WE MOVE FORWARD
Understand the goal, audience, constraints and opportunity.
Agree priorities, scope, outcomes and the clearest route forward.
Create, test and release the work with visible progress.
Measure what matters and use the evidence to make the next decision.
COMMON QUESTIONS
SELECTED WORK
See how this capability connects to real briefs, practical decisions and finished work.
How Noviom Labs built Vestu’s two-sided dancewear marketplace with managed listings, hire availability, Stripe Connect payments, seller operations and a Laravel Nova backend.
PROJECTHow Noviom Labs connected Flutter to WordPress and WooCommerce APIs so SMG NDT could serve mobile customers without creating a second catalogue, order system or payment operation.
ECOMMERCE DEVELOPMENT GUIDANCE
Useful articles and tools selected specifically for ecommerce development.
How WooCommerce APIs can connect products, stock and orders to mobile apps, fulfilment, accounting and internal platforms.
KNOWLEDGEHow WooCommerce can support recurring payments, appointments and restricted content—and what to plan before selecting extensions.
KNOWLEDGEA structured approach to WooCommerce performance covering hosting, database work, themes, images, extensions, caching and checkout.
KNOWLEDGEThe real costs behind a WooCommerce store, including design, development, hosting, extensions, catalogue preparation and ongoing support.
KNOWLEDGEA practical introduction to WooCommerce, how it works with WordPress and when its flexibility and ownership make commercial sense.
KNOWLEDGEA practical Shopify migration plan covering data, redirects, integrations, analytics, testing and a controlled launch.
TOOLEstimate a website starting price from its type, page count and external integrations.
TOOLCalculate the percentage of visits or leads that complete a desired action.
TOOLCalculate customer acquisition cost from sales and marketing spend.
LET'S TALK
Tell us a little about the idea, challenge or opportunity. We’ll have a straightforward conversation, answer your immediate questions and help you understand a sensible next step.