Start with the numbers
Margins, lead value, close rate and capacity establish what an affordable acquisition actually looks like.
Turn attention into action.
Google and Meta campaigns connected to landing pages, conversion measurement and commercial reporting.
LOCAL EXPERTISE, UK DELIVERY
Paid Advertising in Chichester and across the UK.
Noviom Labs provides paid advertising from Chichester, working with organisations throughout West Sussex and across the UK. You get direct access to a senior team that can connect strategy, delivery and ongoing improvement.
Based in Boxgrove, Chichester, we serve businesses locally in Chichester, Bognor Regis, Arundel, Worthing, Portsmouth and across West Sussex, as well as remote clients throughout the UK.
Talk to our Chichester teamA PRACTICAL APPROACH
Clicks are only useful when the economics work.
Campaigns, landing pages and measurement are treated as one customer journey so budget decisions are based on outcomes rather than platform activity.
Match intent to message
Keywords, audiences, creative and landing pages are aligned rather than managed as separate tasks.
Make testing accountable
Every test has a reason, a measurement plan and a decision attached to the result.
How much should we spend?
Enough to collect meaningful evidence without exceeding the economics of the offer. We model an initial range before launch.
Which advertising platform?
Google is strong for existing intent; Meta is useful for creating demand. The right mix depends on the offer and customer journey.
SELECTED PORTFOLIO
Projects that speak for themselves.
Web development
Classic Rock Agency
A flexible Shopify store built to make global vinyl sales simpler to manage—and deliver rapid commercial growth.
View project →
Web development
London Fitness Guy
A conversion-focused coaching website built to turn advertising traffic into qualified leads for body transformation and running programmes.
View project →
Web development
Dance & Beyond
A modern dance-school website designed to grow visibility, simplify class discovery and turn more visitors into new customers.
View project →
Web development
Hannah Prior Beauty
A clean, welcoming beauty website that makes discovering treatments and booking an appointment feel effortless.
View project →
Web development
We Are Nook
A complete ecommerce rebrand built to take We Are Nook from Nook London to a confident international audience.
View project →
Web development
Strohacker Design School
A fresh, welcoming website shaped by strict brand guidelines, helping prospective students explore courses, enrol and access external study finance.
View project →THE OPPORTUNITY
We bring strategy, creative, landing pages and measurement together—turning paid advertising into a clear route from attention to enquiry.
The whole journey
Campaign and landing-page decisions are made together, removing the gaps that lose potential customers.
Disciplined testing
Clear hypotheses and controlled experiments help budget move towards what performs.
Commercial reporting
You see spend, outcomes and next decisions—not a dashboard without interpretation.
WHAT WE CAN HANDLE
Useful work.
Clearly delivered.
01Channel and campaign strategy
02Google Ads management
03Meta advertising
04Creative and message testing
05Landing-page improvement
06Tracking and reporting
CONNECTED PAID MEDIA
Campaign management is only part of the job.
We connect the offer, advert, landing page and measurement. That means we can improve the part of the journey actually limiting performance rather than endlessly adjusting bids inside an ad platform.
Google Ads
Capture existing demand across high-intent searches with controlled targeting and useful landing pages.
Meta Ads
Create demand through audience strategy, distinctive creative and structured testing across Facebook and Instagram.
ChatGPT Ads
Reach people while they explore options and compare choices in conversational, decision-oriented moments.
Conversion improvement
Strengthen the message, page and follow-up so more of the paid attention becomes a measurable result.
HOW WE MOVE FORWARD
A clear process from first conversation to measurable progress.
Discover
Understand the goal, audience, constraints and opportunity.
Define
Agree priorities, scope, outcomes and the clearest route forward.
Deliver
Create, test and release the work with visible progress.
Improve
Measure what matters and use the evidence to make the next decision.
COMMON QUESTIONS
The
practical
details.
We recommend channels based on customer intent, your offer and the evidence available—not because every business needs every platform.
Media spend is paid directly to the advertising platforms and remains separate from our management fee.
Yes. Reliable conversion measurement is a core part of our paid advertising work.
PAID ADVERTISING GUIDANCE
Knowledge Centre.
Useful articles and tools selected specifically for paid advertising.
KNOWLEDGE
How should a business plan its first ChatGPT Ads campaign?
A measured approach to conversational advertising, from choosing a useful offer and context through to creative, landing pages and conversion evidence.
KNOWLEDGEWhy does creative matter so much in Meta Ads?
How the idea, opening frame, message and format help Meta campaigns earn attention—and why small cosmetic variations are not a creative testing strategy.
KNOWLEDGEWhat makes a Google Ads campaign profitable?
Why profitable Google Ads management depends on search intent, lead quality, landing pages and business economics—not simply reducing the cost of a click.
KNOWLEDGEGoogle Ads or ChatGPT Ads: where should your budget go?
A practical comparison of established keyword demand and conversational advertising, including reach, intent, measurement and when the channels can work together.
KNOWLEDGEWhat are the benefits of paid advertising?
Where Google, Meta and emerging advertising channels create value—and why the landing page and measurement matter as much as the campaign.
TOOLROAS Calculator
Calculate return on ad spend, revenue per pound and estimated gross profit.
TOOLGoogle Ads Profit Calculator
Check whether your Google Ads are likely to be making money and see where performance may need attention.
TOOLConversion Rate Calculator
Calculate the percentage of visits or leads that complete a desired action.
TOOLCustomer Acquisition Cost Calculator
Calculate customer acquisition cost from sales and marketing spend.
LET'S TALK
Speak to a paid advertising specialist.
Tell us a little about the idea, challenge or opportunity. We’ll have a straightforward conversation, answer your immediate questions and help you understand a sensible next step.